Florentia created Aluflor at the age of 23 years old, during which the business climate in Albania was very difficult due to many factors, most prominent being lack of innovation in construction and a traditionally male controlled industry. With limited market controls in place, authorities and regulators lacked basic business ambition and low quality sustained in the market, with high focus on financial returns. Florentia’s experience and education in Germany shaped her future career ambitions, in essence Florentia ‘s time in Germany ignited the great inspiration for which Aluflor is today.
Unexpected family circumstances brought Florentia back to Albania in 2004 and Florentia notes, “when I came back in Albania after 16 years, my first impression was poverty and lack of happiness. This raised the thought, maybe having more visual appeal in surrounding structures and buildings was a way to improve people’s lives. It was sad and discouraging for myself also, a young and passionate women considering to live and dream but challenging in comparison to my time in Germany”. Although difficult, Florentia feels blessed and fortunate for the untimely event that brought her back to Albania. Soon after returning Florentia received full support from her Grandfather, Donald Larkin, who financed Aluflor, with hopes of delivering her dreams in the building industry. Florentia loved her country and people, with its beautiful nature and unique resources, that’s why somehow Florentia wanted to dedicate her life and energy to a mission which would include the greater good for the future of the country.
Despite the success, Florentia remains a very simple person and dedicated to the smallest details, which, when asked how was all that possible, she answers:
“If I knew from the beginning what difficulties awaited me, I would not have ever started this business, but I am proud because the challenges of achieving the impossible, have changed my life and affected the lives of all those who have walked on my way. Now that you ask, I can say with humility that this sacrifice was worth every drop of sweat, and I would re-live every difficulty, for what Aluflor and its people represent today in Albania and beyond “.